The rise of equestrian athleisure—where horseback riding fashion meets modern activewear. Learn why riding tights, sun shirts, and stylish paddock boots are redefining comfort and everyday style.
Equestrian fashion is no longer confined to barns and show rings. Over the last several years, the crossover between horseback riding apparel and mainstream activewear has grown into a bona fide trend. Now commonly referred to as equestrian athleisure, this hybrid style is gaining traction among riders and non-riders alike, driven by its focus on comfort, performance, and modern aesthetics.
Brands traditionally known for technical riding gear are reimagining their collections with streetwear sensibilities, while activewear companies are borrowing equestrian-inspired silhouettes and materials. The result is a stylish and functional wardrobe that works in and out of the saddle.
Table of contents [Show]
Function Meets Fashion
At the heart of equestrian apparel is a focus on performance. Riders need gear that supports movement, regulates temperature, and stands up to wear and tear. Riding tights, sun shirts, quarter-zip tops and waterproof layers are engineered for long hours in the saddle—but they’re also ideal for errands, workouts or travel.
Many riding tights now feature high waistbands, compression fabric, and silicone grip—offering support and mobility comparable to yoga pants or running leggings. Long-sleeve sun shirts are often made from UPF-rated, moisture-wicking material, making them a top pick for outdoor enthusiasts, hikers, and fitness-minded consumers.
A Growing Appeal Beyond Equestrian Circles
The rise in popularity of equestrian athleisure mirrors broader consumer trends. According to research from McKinsey & Company, demand for versatile, comfortable apparel surged during the pandemic and continues to influence fashion choices. Consumers now prioritize clothing that blends function, comfort and style.
Additionally, interest in horseback riding has grown in recent years. The United States Equestrian Federation reported increased membership across several disciplines, including hunter/jumper and dressage. As more individuals become involved in riding as a recreational sport, demand for fashionable, wearable gear is increasing.
Even outside of riding, equestrian-inspired fashion is making its mark. Influencers and lifestyle bloggers frequently highlight the polished-yet-functional aesthetic of riding boots, structured jackets and tailored breeches. Hashtags like #equestrianstyle and #barnchic are gaining momentum across Instagram and TikTok, boosting visibility for both heritage equestrian brands and newer athleisure lines.
Brands at the Forefront
Several companies are bridging the gap between equestrian performance gear and everyday wear. Brands like Ariat, Kerrits, Free Ride Equestrian, Asmar Equestrian, and Botori are producing pieces that appeal equally to the fitness market and the horse world. Even luxury fashion houses, including Hermès and Gucci, have occasionally drawn inspiration from equestrian heritage in their runway collections.
Meanwhile, new direct-to-consumer brands are leaning into equestrian lifestyle marketing—highlighting minimalist design, neutral color palettes, and quality materials that appeal to women seeking more elevated options than traditional gym wear.
Key Pieces Leading the Trend
Some standout items in equestrian athleisure include:
Riding Tights: Designed for performance and now styled for everyday wear, often featuring flattering seams and modern patterns.
Sun Shirts: Lightweight, breathable, and UV-protective—perfect for outdoor workouts or casual layering.
Paddock Boots: Sleek leather boots that transition easily from barn to brunch.
Quarter-Zip Tops and Baselayers: Offering the warmth and fit of technical wear with an elegant, equestrian-inspired silhouette.
Why It Works
The equestrian lifestyle emphasizes discipline, strength, and understated elegance. That ethos translates into fashion with sharp tailoring, premium materials and subtle detailing. For women looking to move through their day with comfort and confidence, equestrian athleisure offers a solution that is as functional as it is fashionable.
As athleisure continues to evolve, expect equestrian influence to remain a steady presence—especially as more consumers seek durable, flattering, and timeless pieces that carry them from stable to street and everywhere in between.
